What is Marketing?

Marketing is simply finding a need and filling it.marketing-mix-four-ps

The customers should be the main focus of every business. In order to have a successful business focus on what the customer wants, not what is most convenient for you as a business owner.

It’s Easier to see what a customer needs and providing a solution instead of making a product that they may not care for and trying to sell it.

When marketing a product you need to figure out the 4 P’s:

  • Product (can be a service, item or idea)
  • Price (can be above, bellow or at market level)
  • Place
  • Promotion

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